challenge:
After brainstorming the best way to approach the 2013-2014 season, the decision was made that there may not be a connecting theme, but there could be a unified style to represent the season.
SOLUTION:
The Herman Miller style was decided upon to unify the posters, banners, and program covers for Ball State's Theatre and Dance Department. This was a promising approach to relating such a wide variety of shows that otherwise had limited connections.