challenge:

Create a branding campaign for a potential business. Maintain a consistent theme, style, and color scheme from piece to piece so the campaign is cohesive.

SOLUTION:

Vintage Cycle is a bicycle shop that is located along a major bike trail in Seattle. The store has a vintage vibe and so does the product. The brand maintains a limited color pallet and a clean and sophisticated style. This campaign includes packaging, map design, letterhead, signage, and poster design.